Roadmap2Ecommerce Online Seminar
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- Written by suhailly Hooi
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CITI successfully organized this online event to give prospective entrepreneurs and entrepreneurs the chance to gather information about doing business online. This event was held on November 10, 11, and 12, 2020.
This 3-day event focused on 3 key areas: jumpstart your online business, online marketing, finances, and online payments.
MISSED IT?
No problem: you can still watch it on CITIs Facebook page!
Sessions
We have put together the most practical and essential topics regarding e-commerce. Feel free to take a look back at each session.

As a starter in online business, you may feel some uncertainties, and knowing whether you are on the right track is sometimes challenging. In this session, you will learn the requirements to start your online business.

Customers who buy are what every business needs. There is no point in spending a lot of money on marketing and advertisement if it does not increase your sales, right? But how do you get the right customers online? In this session, you will learn the basics of content strategy.

It’s easy to build a website and start selling online right away. But not every website is customer friendly. Get to know which elements are key to build a good website.

To set up an online business, there are some legal aspects that you have to arrange. Don’t make the mistake of setting up your online business without arranging your legal documents right.

It is impossible to do business without money transactions. Receive payments right away after you start selling online with the CX Pay Payment Gateway solution. This session will introduce you to the online payment world of CX Pay.

Use the online checklist to know whether you are ready for e-commerce or not. This session is for intermediate level entrepreneurs and it will introduce you to the world of e-commerce.

The internet is filled with millions of websites. Customers get overwhelmed with a lot of information and ads when they are online. How do you stand out from the crowd? How to make them choose YOUR product or service over all there is? How to attract the right customer that needs YOUR product? The key is Branding. Learn how to brand yourself and get picked out of the internet crowd.

Online advertising can be easy with google ads. Learn the advantages of google ads and attract more customers to visit your website when they search online.

Curaçao businesses can now accept online payments on their website, mobile, or tablet with the new Pagadera payment network. Customers can quickly scan and pay using their mobile devices. Join our session to find out more.

Receiving online payments in Curaçao is not difficult anymore. In this session, you will dive into the possibilities that the multi-currency platform PagaDirect offers. Join this session and be informed of what is already possible and what is yet to come.

Planning is key to the success of every business. There’s no better way of doing business than to start on the right path; with a business plan. Every business needs a plan, so does an e-business. This session will give you the tools to write a practical e-business plan.

The latest developments have forced businesses to expand and reach more opportunities by using e-commerce. In this session, you will learn how you can accelerate your business through e-commerce.

This interview will focus on the question: How will the new payment legislation and the implementation of instant payments affect the entrepreneur? Get to know more about this interesting topic from a representative of the Central Bank of Curaçao and St. Martin.

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